Expert’s Corner

 

Gennady Klimenko, director of Catering Services at FIGARO Restaurant, talks about his company and its role in the industry

 

“We want our brand to be able to start selling itself because it has the prerequisites to do so, having long been operating on this market, compared to its competitors.”

 

FIGARO Catering Restaurant is a subsidiary of the Corpus Holding, which specializes in the provision of catering services for large-scale events organizers. However, there is also a company in the holding that offers other aspects of catering services such as the provision of corporate meals to companies’ employees. FIGARO began its operations in 1993, thus becoming the first Russian catering company. Over the past 15 years, we have executed thousands of successful projects and accumulated huge experience in the process. Over all these years, FIGARO has been an innovator and trendsetter in the Russian catering industry.

 

One of our major achievements, in my opinion, is the fact that the scale of projects undertaken by FIGARO is increasing year-on-year, while all our clients’ orders are executed with only in-house resources — both production facilities and personnel. A perfect indicator of a catering company’s professionalism is the ability to execute large-scale events organized in a banquette format, an area, where FIGARO is a key player. For instance, FIGARO was the first catering company to organize a banquette for 3,000 guests in 1999 and 6,000 guests in 2006. Our goal today is to increase our share of the large-scale events market and maintain our position as the most recognizable brand in the industry.